Posted on December 7, 2012 by John Houghton.
Modern companies are finding that the iPad can be a great tool for increasing sales effectiveness. Because of its compact form factor, ease of use, and ability to supplement the sales process, the iPad is making its way into the average sales rep’s arsenal. Seeing is Believing It’s a new way of presenting that combines [...]
Posted on January 4, 2011 by John Houghton.
Gain maximum audience exposure and search rankings with these techniques So you’ve decided to launch a podcast and now you want to be sure to get as much return as possible for all the effort you’re putting into it by distributing it as widely as possible. Deciding how to syndicate (distribute) your podcast is a [...]
Posted on December 30, 2010 by John Houghton.
This week, the New York Times wrote a story on Leo Laporte, host of the podcast This Week in Tech, generating 250,000 downloads per week, yielding him millions in advertising revenue. Sounds pretty easy, right? Leo’s is an exceptional story but if you love podcasting and you stick to these tips, you can build an [...]